Why Retail Traffic Patterns Could Make or Break Your Holiday Sales This Year

The 2017 holiday shopping season is upon us once again, is your store prepared for the rush of holiday shoppers? Understanding your customers shopping patterns and behaviors is the first step to designing a well thought out layout for your store to reduce congestion in specific areas. Management will be able to highlight top products in highly...

7 Reasons to Use People Counters

Overseeing the operations of a retail store is a daunting task. Analyzing store point of sales (POS) data can only tell you what happened in a day but not how. In order to efficiently run a business, owners need to have the full picture of how their store is operating. Installing and utilizing people counting systems can tell you how to effectively...

Big Data: People Counting, How It Works

You hear the term big data everywhere you turn but once you have it what do you do with it? Big data can be very beneficial if you know how to analyze it in order to understand and utilize what it is telling you. Obtaining and processing big data People counting is often the first step to obtaining big data for many facilities but this merely...

Are Your Associates Aware of Retail Analytics?

For years a customer’s shopping experience has been up to the customer, a retailer was simply there to supply consumers with needed goods. As of late, retailers have been trying to understand their retail analytics in order to reinvent themselves to become top of mind with their ideal target market. Retailers are striving to create the perfect...

BLE Retail Analytics [Infographic]

Choosing a technology to monitor your stores retail analytics can be a complicated task to complete. There are many options available and they all have unique characteristics. Two technologies that may appear to be at opposite ends of the spectrum actually work very well together; they are traditional people counting technology and Bluetooth Low...