People Counting Applications & Industries
What sets SenSource apart from other providers is our willingness and knowledge to serve a variety of industries, applications, and project sizes. While each has its own uses for the data, the end results are all the same – foot traffic data is used to make better business decisions.
Better Decisions Start Here
It’s not just our tagline and Mission Statement. We believe in our product’s ability to provide reliable, insightful data to make better business decisions for our clients. It’s our goal to provide innovative tools in a reliable, easy-to-use manner to make measurable business improvements.
History of Applications
We are proven leaders with over twenty years of experience understanding our worldwide clients’ counting needs and supporting their systems post-purchase. In the beginning, retail was the obvious market for people counting systems, as a component to calculating a conversion ratio is knowing how many people enter a store. Libraries and government facilities were also early adopters, as government funding is based on usage statistics. In the digital era, circulation data is no longer a sufficient source for library usage stats because a large portion of patrons are using the facility for purposes other than checking-out materials.
As technologies advanced and became easier to use, maintain, and install, more industries and applications were uncovered. During the 2008 recession, higher-education enrollment increased because many people were out of work and looking to learn a new trade or sharpen their career skills. As a result, universities, libraries, and student union facilities realized their need for people counting solutions to determine actual usage to justify expansions and remodeling.
Post-recession sparked an increase in casino, entertainment and amusement parks and the need to efficiently operate these facilities. SenSource solutions assist in planning floor layouts, placing marketing materials, managing queues and service wait times to improve the user experience at these facilities.
In 2020, COVID-19 caused worldwide disruption to commerce, education, and leisure activities. While essential businesses remained open to the public, the need to count customers became apparent. SenSource responded, using standard counting devices to create a real-time Occupancy Monitoring Solution to help these essential businesses communicate to their staff and customers how many people could enter to remain within capacity limitations. As additional mandates were placed on businesses to require customers and guests to wear face masks, SenSource released its Face Mask Detection System. The automated system relieved businesses’ pressure and expense when employing staff to monitor the entrance and enforce mask mandates.
In 2023, we enhanced our vehicle counting offerings to compliment our successful people counting technology. The Kodia Series is the first pressure-hose based counter that transmits data to Vea Reporting Platform. Now foot traffic and vehicle traffic can be reported in one place, making it an ideal solution for libraries with book drops to account for each instance the facility was used in a day.
As SenSource continues to develop and refine advanced features, new products and software, we will continue to see new applications and uses for our people counting system. For the latest news on our offerings, applications, and tradeshows visit our blog, subscribe to our YouTube channel or follow us on social media.