Customer counting for retail
The easiest and most accurate way to count your customers.
97%
SenSource customer counting sensors boast 97%+ accuracy.
0
The number of employees required for manual counting of customers. Save time with full automation.
350+
Number of retailers across the US and Canada that trust SenSource.
941 Million
Customers counted by SenSource…and counting!
Count Customers
Monitor peak and non-peak foot traffic times by hour, days, weeks, and more with a retail traffic counter. Get a true customer count by excluding employee traffic.
POS Integration
Allow us to integrate your POS data to provide accurate metrics such as conversion rate, dollar per head, and average basket size.
In-Store Analytics
A retail traffic counter can also be used to measure customer behaviors like dwell time, shopping patterns, and most popular areas within the store.
Staffing Levels
Prescriptive staffing tool optimizes staff levels based on predicted customer counts to improve conversion rates and customer service.
Queue Management
Decrease service wait time and improve customer experience by matching check-out personnel with customer counts.
Who Uses Customer Counting Data?
Every department can benefit from retail traffic counter data. Here are a few examples.
Corporate Executive
View the overall performance of the retail chain, compare performance goals, and benchmark in-store analytics.
Regional Management
Compare performance to goals of stores in a region. Reward top performing stores and plan visits to stores needing attention.
Marketing Leaders
Use customer counting data to compare pre and post campaign traffic and set goals to gauge marketing effectiveness.
Store Management
Use historic retail customer counting to predict future trends and peak times. Staff according to predicted traffic to ensure adequate coverage.
Store Employee
Monitor real-time occupancy to ensure the store is following any occupancy regulations in place.
The most accurate way to count people
Our sensors measure foot traffic with precision, while our analytics platform gives you accessible data to make cost-saving decisions.
Accurate Sensors
Our VIDX sensor uses 3D advanced stereo vision tracking sensors and machine learning to make it the most accurate system available.
Detailed Analytics
Our Vea Analytics platform translates raw traffic data into meaningful patterns and profitable insights.
“Since we were so new, we wanted to allow customer behavior to shape our decisions. Through the customer counting data collected by SenSource, we have honed our business hours and even added a day to our schedule.”
