Churches
2025 STIHL TIMBERSPORTS® U.S. Championship
SenSource was proud to serve as the official crowd counter for the 2025 STIHL TIMBERSPORTS® U.S. Championship, held during German Fest Milwaukee. This premier event brought together elite lumberjack athletes and enthusiastic fans from across the U.S. to witness high-adrenaline competition and celebrate German heritage.
As a trusted partner, SenSource provided cutting-edge people counting technology to deliver real-time attendance insights, helping STIHL better understand crowd dynamics and optimize event experience.
STIHL TIMBERSPORTS® is excited to finally have the capability to accurately measure crowd counts at our competitions. Capturing this data is invaluable, as it allows us to compare year-over-year and assess the success of each event.
Adam Wolff, STIHL Event Specialist
The Challenge
STIHL needed accurate and real-time data on:
- Event occupancy throughout the day
- Peak traffic times
- Average length of a spectator’s visit
Although the STIHL TIMBERSPORTS® events are ticketed, many guests come and go throughout the day. Understanding crowd flow patterns was critical for both logistics planning and enhancing fan experience.
The Solution
SenSource deployed outdoor-rated people counting sensors across entrances and high-traffic areas. These sensors integrated with SenSource’s Vea cloud-based analytics platform, providing STIHL’s event team with real-time visibility into:
- Total daily attendance
- Entry and exit trends
- Live occupancy counts
- Visitor duration metrics
These insights enabled better operational decisions, from staffing and operational planning to peak-time programming.
Event Highlights
2025 STIHL TIMBERSPORTS® U.S. Championship
- Contestants: 24 men competed in the U.S. Men’s Pro Championship and 12 women competed in the U.S. Women’s Pro Championship.
- Disciplines: Underhand Chop, Stock Saw, Standing Block Chop, Single Buck, Springboard Chop, and Hot Saw
- Champion: Nate Hodges
With his second consecutive national title, Nate Hodges earned the right to represent the U.S. at the World Championship in Milan, Italy, this October. - Erin LaVoie won her second consecutive national title as well, and her fourth championship overall.
Looking Ahead
As the STIHL TIMBERSPORTS® series continues to expand globally, reliable crowd analytics will remain a key component of their event strategy. SenSource is honored to support STIHL’s commitment to excellence – both in competition and in creating memorable fan experiences.
Interested in learning how SenSource can power your next event? Contact us!
